Improve your Social Media Channels 

Social Media - Marketing 101

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  • Author: JTS Training
  • Level: Beginner
  • Study time: 60 Minutes
  • Study Method: Online, self paced

Course Overview

Recent studies report that over 70% of Americans—and billions of people worldwide—actively use social media. Popular platforms like Facebook, YouTube, Instagram, X (formerly Twitter), Pinterest, and LinkedIn have transformed the way brands interact with their audience. Understanding the landscape and how to thrive in it is no longer optional for businesses—it’s a necessary part of doing business in the digital age. This course can help.

This is the first in a two-part series. In part one, you’ll review social media marketing terms, tools, and other basics. The second course, Social Media Marketing 201, takes you deeper into strategy, engagement, and metrics to measure your success

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Why choose JTS Training?

24/7 Access to your course on any device
Downloadable Certificate on completion
Learn at your own pace

Invest in yourself
You deserve it

Continuing Professional Development (CPD) will help enhance your career and strengthen your CV to help you gain a future role. Improving and validating your skills adds value to the organisation you work for.

Whether you are starting out in your career, changing careers, or increasing your skills and knowledge in your current career, you are investing in yourself because you understand the importance of you!

Patrick Jones - Course author